Read buzzworthy Helix and embedded finance announcements and media coverage.
When an embedded banking product is more hype than help, profitability is illusive. Getting to profitability takes three conditions, and it starts with solving a real problem.
Is embedded finance really dead? Helix GM Ahon Sarkar says the answer depends on where you fit into the ecosystem. What does that mean for your business?
Fintechs still want to buy banks, but the bar is higher than ever to get investor and regulator approval. Helix GM Ahon Sarkar talks to S&P Global Market Intelligence about the current challenges.
Over the past half-decade, embedded finance and its supporting technology have matured to make Save Now, Buy Later (SNBL) a winning option.
Helix GM Ahon Sarkar and Nicole Casperson talk about the potential of global embedded finance. Spoiler: It’s essential to understand different cultures and adapt accordingly.
Learn how this digital banking company is making finance more human, bolstering banking institutions and strengthening the communities in which they operate.
Helix GM Ahon Sarkar will speak at the partner banks and embedded finance session at Fintech Meetup in Las Vegas March 21, 2023.
Partnership allows Helix Banking-as-a-Service customers to access Unit21’s pre-integrated infrastructure to effectively monitor and prevent fraudulent activity.
From decision support to generative AI and beyond, Helix GM Ahon Sarkar joins an expert panel discussion on how AI will expand the human potential.
As non-FIs gradually wake up to the possibilities of embedded finance, innovators like Helix by Q2 and BM Technologies are on the scene to help.
Offering lending from within a company's non-financial products or services is catching on.
Tearsheet's Big Bank Theory Embedded Awards celebrate the top companies and products in embedded finance.
Host Rob Rubin challenges Ahon Sarkar, general manager of Helix by Q2, to pretend he’s the newly hired CEO of a monoline BNPL company.
Host Paddy Ramanathan talks all things BaaS, embedded finance, and the recently announced partnership between Helix and BMTX with the companies’ strategy and technology leaders.
Award marks Q2’s 12th consecutive year on Greater Austin Top Workplaces list.
Helix GM Ahon Sarkar shares the story behind “Make Finance Human” and how it guides him and his team to build embedded banking for innovators like Credit Karma, Betterment, Gusto, Acorns, and more.
Partnership means brands now have access to Visa DPS data and fraud solutions with Helix-driven personalization.
Ahon Sarkar wants to make finance more “human.” That means personalizing financial experiences, creating diverse product offerings, and making sure everyone has access to free and fair banking.
Launching a standardized sidecar offering does no good for anybody. Embedded finance’s real value is in combining it into ecosystems to make unique products, then building those around people, so they get a better product than they can anywhere else.
Cornerstone Advisors’ Sam Kilmer moderated a conversation with embedded finance experts to separate use cases from buzzwords, debunk the myths, and address the real value of embedded finance.
The Fintech Times investigates what makes a successful fintech ecosystem and how fintechs can work together more effectively, plus some of the industry’s best examples of community collaboration.
The partnership will help businesses build personalized managed services at scale so they can focus on launching differentiated products to drive profitable growth.
First-time finalist Helix is recognized for its innovative approach to humanizing embedded finance through personalized banking solutions.
Partnership with Ubiquity enables Helix clients to outsource personalized customer service via managed services.
How can we revitalize community banks and, in turn, the communities they support? As it turns out, modern financial technology is doing just that.
While every company can embed banking into its business, not every business should. Those that deeply integrate banking into their product ecosystem instead of tacking on a feature are more likely to differentiate and succeed in the long run.
How do you bring embedded finance products to millions of people who’ve fallen between the financial cracks? Find out how Ahon Sarkar is building infrastructure through empathy.
Helix by Q2 GM Ahon Sarkar and Mana VP of Product Steve Mautone share how Helix technology powers Mana’s debit card for gamers.
Helix’s GM Ahon Sarkar joins the Tearsheet podcast to break down what it takes for companies to win in embedded finance (and whether they should even try doing it at all).
Consumers are seeking banking products that really know them, from companies that should be even more down on the beat. Knowing your customers has evolved into the deciding factor between companies that fly and fall, so how can providers keep their finger on the pulse of personal?
Square announced it will be extending Afterpay’s BNPL services to its in-store merchants in the United States and Australia. But some embedded finance experts like Helix GM Ahon Sarkar say convenience can lead to overspending and trouble for those living paycheck to paycheck.
Mana users will have access to personalized incentives to play their favorite games and make responsible purchases in the real world with their Mana-branded Visa debit card.
Paul Walker, Helix senior vice president of revenue and partnerships, and Roman Chwyl, managing director of fintech unicorns at Microsoft, will speak on how fintechs are driving financial inclusion.
For brands like Credit Karma and Gusto, Helix is helping solve problems competitors can't.
Q2 rebranded its platform business earlier this year as part of reimagining embedded finance. Helix’s GM Ahon Sarkar joins the Tearsheet podcast to discuss what he’s learned servicing big brand clients and millions of users, and how that’s helping Helix become the best option out there.
BaaS-powered banking products are finally giving Millennials and Gen Z the personalized financial services options they want, including free, unique banking products built around them.
Through Helix, NYDIG built a corporate payment plan enabling employees to set aside, automatically, a portion of their paycheck as cryptocurrency. Helix and NYDIG executives talk to Benzinga about the impact.
Innovation happens when you define products based around problem solving, not creating products and then trying to force them on industries that desire innovation, according to Helix GM Ahon Sarkar. That’s empathy. And that’s how Helix is helping brands and fintechs make finance human.
New technology allows innovative companies to build banking products that cater to the specific needs of individuals. Personalization is the key to meeting key product metrics and competing in this new landscape of embedded finance.
Bank executives should take these new deals’ valuations as a sign that the free market sees the future of finance as unbundled from the traditional industry structure.
Helix SVP of Revenue and Partnerships Paul Walker shares his perspective on how tech will not only impact how money moves in a B2B space, but how it will affect the lives of everyone who works to earn and spend money.
When NYSE helps celebrate a legacy financial company making a push into the next dimension of finance, what does it say about banking right now, and for what’s next?
The Helix rebrand was the coming-out party for a fintech that has spent the last three years building a platform that now reaches 11 million consumers through $20 billion in transactions.
Alex Johnson explores nine questions about the future of BaaS.
Polly Jean Harrison, The Fintech Times features editor, is joined by Mehwish Aslam, chief business officer at bSecure, Ahon Sarkar, general manager of Helix by Q2, and Ankur Banerjee, CTO at cheqd, to explore the importance of payments and payments innovation in gametech.
Q2's Helix enables fintechs, consumer brands, and tech companies to offer modern and personalized banking services as U.S. consumers welcome embedded finance. Some 43 percent of their wealth is now circulating in non-traditional banking platforms.
Q2 is enhancing its lineup with embedded-finance product Helix. Helix can uniquely scale personalization to larger user bases.
The practical benefits of making finance human are real—for customers and brands.
Helix GM Ahon Sarkar shares why personalized banking experiences and making finance human matters—to people and businesses.
Newly branded Helix is the evolution of Q2’s Banking-as-a-Service (BaaS) platform.
